Years ago, corporate social responsibility was often a public relations effort to create news or foster public goodwill. This has shifted to organizations investing in causes long-term. This is so important that many companies have tightly tied their mission and vision to their role as corporate citizens. The economic climate has also encouraged taking a step back to refine, reinvent and do the right thing. This applies to products and services but also fundamentals like corporate values.

When a new charitable foundation engaged 369Konnect to assist in creating and executing their brand strategy, we knew this wasn’t going to be business as usual. It was so well aligned with our own values and vision that we spent the time to not only define and achieve their branding objectives and successfully execute on design and development, social media and search engine marketing, and public relations but also continue to be an engaged business partner and leverage our lengthy track record in supporting social purposes businesses and non-profits to help plan and guide our client’s ESG Investment outlook.